Here I was, all ready to do a post about the importance of pre-orders for authors and their books, and my friend Brian McClellan comes along and beats me to it. And even does a better job that I likely would have done, too.
The nerve of some people!
Well, I suppose the means there is only one thing to do: tell you to go over to Brian’s blog and read his post. Because it’s important. And it’s true. Pre-orders can make a big difference in how a book does and is received, even before its release date. Every pre-order helps a tremendous amount, as do first week sales. In the end, this is a numbers game to a certain degree, and bigger numbers help authors get the opportunity to write more books.
Brian was good enough to put links down at the bottom of his post to some of the authors he has pre-ordered this year. Sworn in Steel is among them, yes, but they are all good books, all good reads, and all authors who could use the help. And I can also recommend Brian’s first book, Promise of Blood, and his upcoming release, The Crimson Campaign (which has the same release date at SiS, as it happens). If you are interested in any of these titles, or any other, don’t wait: pre-order them.* It makes a difference.
And because I am sure some of you are wondering: my own pre-orders were low last time I checked. If you are planning on buy a copy of Sworn in Steel, sooner would be nice, if you can swing it. Thanks. Links here.
* = I will note that if you are planning to attend a signing, then it is fine to hold off and buy the book there. Bookstores get nothing for hosting a signing other than (hopefully) increased sales of the book itself. Considering how much effort and planning the stores that have hosted me put into a signing, I would hate to take even a single sale away from them.